TY - GEN
T1 - An Observational Analysis of Pedestrian Safety Campaign
T2 - International Conference on Transportation and Development 2020: Transportation Safety, ICTD 2020
AU - Jalayer, Mohammad
AU - Patel, Deep
AU - Szary, Patrick
AU - Hamas, Keith
N1 - Funding Information:
This study was made possible through funding from the North Jersey Transportation Planning Authority (NJTPA). The contents do not necessarily reflect the official views or policies of the North Jersey Transportation Planning Authority or the Federal Highway Administration.
Publisher Copyright:
© 2020 American Society of Civil Engineers.
Copyright:
Copyright 2021 Elsevier B.V., All rights reserved.
PY - 2020
Y1 - 2020
N2 - Pedestrian safety at intersections, where motor vehicles cross paths with people walking, is a serious matter of concern for traffic and road safety engineers, and professionals. On a nationwide scale, according to the National Highway Traffic Safety Administration, there were 5,977 pedestrian fatalities and more than 85,000 pedestrian injuries as a result of traffic crashes in 2017. This paper provides the results of the observational study to evaluate the effectiveness of the Street Smart NJ pedestrian safety campaign. The effectiveness of the campaign was explored by comparing the rates of non-compliant pedestrian and driver behaviors before and after the campaign. The studied non-compliant behaviors include unsafe crossing and crossing against a signal, failing to stop for pedestrians when turning, failing to stop before turning at a red light or stop sign, and running the red light signal or stop sign. To do so, video data were collected in eight communities across New Jersey in 2018 and 2019. Overall, the results of the study show significant improvements in pedestrian and driver behaviors following the safety campaign.
AB - Pedestrian safety at intersections, where motor vehicles cross paths with people walking, is a serious matter of concern for traffic and road safety engineers, and professionals. On a nationwide scale, according to the National Highway Traffic Safety Administration, there were 5,977 pedestrian fatalities and more than 85,000 pedestrian injuries as a result of traffic crashes in 2017. This paper provides the results of the observational study to evaluate the effectiveness of the Street Smart NJ pedestrian safety campaign. The effectiveness of the campaign was explored by comparing the rates of non-compliant pedestrian and driver behaviors before and after the campaign. The studied non-compliant behaviors include unsafe crossing and crossing against a signal, failing to stop for pedestrians when turning, failing to stop before turning at a red light or stop sign, and running the red light signal or stop sign. To do so, video data were collected in eight communities across New Jersey in 2018 and 2019. Overall, the results of the study show significant improvements in pedestrian and driver behaviors following the safety campaign.
UR - http://www.scopus.com/inward/record.url?scp=85091603151&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=85091603151&partnerID=8YFLogxK
M3 - Conference contribution
AN - SCOPUS:85091603151
T3 - International Conference on Transportation and Development 2020: Transportation Safety - Selected Papers from the International Conference on Transportation and Development 2020
SP - 182
EP - 193
BT - International Conference on Transportation and Development 2020
A2 - Zhang, Guohui
PB - American Society of Civil Engineers (ASCE)
Y2 - 26 May 2020 through 29 May 2020
ER -