Public Relations/Advertising

Fingerprint Dive into the research topics where Public Relations/Advertising is active. These topic labels come from the works of this organization's members. Together they form a unique fingerprint.

facebook Social Sciences
social media Social Sciences
twitter Social Sciences
Communication Engineering & Materials Science
Fans Engineering & Materials Science
Electric network analysis Engineering & Materials Science
Internet Engineering & Materials Science
discourse Social Sciences

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Profiles

No photo of Seoyeon Hong

Seoyeon Hong

Person

No photo of Kristine Johnson

Kristine Johnson

Person

20102017
No photo of Bokyung Kim

Bokyung Kim

Person

20122019

Research Output 2010 2019

E-Racing together: How starbucks reshaped and deflected racial conversations on social media

Novak, A. & Richmond, J. C., Sep 1 2019, In : Public Relations Review. 45, 3, 101773.

Research output: Contribution to journal › Article

social media
Profitability
conversation
campaign
grant

Exploring social media use in university crisis communication: An experiment to measure impact on perceived crisis severity and attitudes of key publics

Hong, S. & Kim, B., Jan 1 2019, In : Journal of Contingencies and Crisis Management. 27, 1, p. 61-71 11 p.

Research output: Contribution to journal › Article

communication
Communication
experiment
Experiments
social media

“The internet is not pleased”: twitter and the 2017 Equifax data breach

Novak, A. & Vilceanu, M. O., Jul 3 2019, In : Communication Review. 22, 3, p. 196-221 26 p.

Research output: Contribution to journal › Article

twitter
Internet
Communication
crisis communication
discourse